10/12 - Merch & Style

RECAP

• Eddie, having a long-time relationship with will.i.am, started working with him in an apparel business venture. He is a graphic designer and has a unique working relationship with Will, characterized by flexibility, uncertainty, and constant innovation.

• The work environment on Will's team is likened to a football match - anything can happen. It involves working on multiple projects across different domains, making each day a new challenge.

• Cody and Eddie believe in taking on personal learning projects during downtime to stay updated with the latest trends and technologies, such as using After Effects.

• Prioritization is essential in their workflow, with more time-demanding projects often taking precedence. Multitasking is the norm, with team members managing multiple tasks simultaneously.

• Their design philosophy is centered around the story, culture, and lifestyle the product is intended to represent. They believe that a good logo should be self-explanatory and communicate the brand's vision in a simple yet powerful way.

• For new artists, the choice of medium depends on the intended look. However, quality is generally favored over quantity.

• They emphasized the importance of making merchandise items unique and memorable, often turning them into collectibles or art pieces by associating them with a powerful, engaging story.

• They recounted an experience of meeting a virtually impossible deadline for producing merchandise for a tour, signifying that with vision and determination, anything can be achieved.

• Drawing from their experiences, persistence and resilience in the face of challenges are key. They firmly believe in getting things done instead of making excuses.

• They see great value in AI and machine learning but emphasize that knowing how to make use of these tools effectively is crucially important. They encourage using AI prompts for exploring creativity and self-development.

• Finally, Cody and Eddie believe that everything necessary to achieve a dream can easily be found in today's digital world. With the necessary research and reverse-engineering, there's no longer an excuse for not pursuing one's ambitions.

Share Projects

Build Community

Collaborate

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Sharpen Your Focus

__________________

Julie Pilat - CGO, FYI

Roneal Madlani - Community, FYI

Maddie Stein - Growth, FYI

Sebastian Francis - Media, FYI

Markus Nielsen-Kolding - Product, FYI

Michael Massala Mbakata - Product, FYI

Kaylen Melamed - Product, FYI

Matthew Chung - Product, FYI

Richard Guillen - Campus Manager

Eddie Axley - will.i.am Art Dept

Cody Achter - will.i.am Art Dept

Po Wang - will.i.am Art Dept

MikeJerz - Producer, Engineer

Taylor Weng - Artist

Ivan Gallegos - Social Entrepreneur and Musician

Rob Murat - Artist

SPLASHWOE - Artist

SOZI - Artist

santedubois - Artist, Producer

Allegra Acosta - Actor, Musician

GINGA FLAME - Artist

Anis Taylor - Producer, Higher Than 7

Aeli - Music Producer

Josh Spoon - Artist / Producer

Mandy Brockhaus - LMU

369drumdivine - Musician

Mandy Brockhaus - Associate Director; Events; Promotions, LMU

Camille Chambers - Graduate Assistant; MFA Student, LMU

Joi Pierre - MFA Student, LMU

George Collins - Creative Professions Coach, LMU

Oliver LASTNAME - Artist

Memo NOC - Creative Director, Musician

Moses Mitchell - Artist

Jeremy - Artist

Dillan - Artist

Louie Rubio - Artist

• • •

FACES Music Video - OmenXIII

2023 Goal:

Pay attention

3 Ways People Can Support:

1. Be here

2. Be patient

3. Be honest

• • •

daze in blue - N.O

2023 Goal:

Building brand awareness

4 Ways People Can Support:

1. We need app devs that specialize in AR and projection mapping. The goal is to create a functional mixed AR tool that could be used in designated locations to enhance experiences using your cellphone and AR glasses when they’re more popularized, as well as turn everyday life into a fun game (similar to Pokémon go).

2. We need a licensing and marketing agent to help popularize Kloudy Kumo on a global scale to be just as known and beloved as Hello Kitty

3. We need connections to fashion boutique, toy store, and stationary Buyers to buy wholesale

4. Shopping DazeInBlue; believe in the vision

• • •

Q4 - SOZI