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Roneal
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1/11 - Clubs

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Clubs: Booking, Playing, & Activating Music

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RECAP

- After a previous business folded, Sujit consulted with a friend to brainstorm a new name for his new venture: SKAM Artist Management.

- Sujit was let go from his position as the Head of Rhythm at Universal after a merge, allowing him to fully concentrate on SKAM.

- After being let go, and due to his connections with Pitbull and Afrojack, Sujit was able to re-enter the festival sphere.

- According to Sujit, becoming a DJ is easier now with the advent of technology and increased access to resources.

- Today's DJ needs to be equipped with skills beyond playing good music; they need to know how to promote, connect, and stand out in a crowd.

- Breaking a new record at the club is not the best route to success anymore; gaining exposure slowly by connecting with DJs is a more viable strategy.

- In the current music landscape, there seems to be a trend of returning to catalogs of 90s and 2000s music. Achieving notoriety is more challenging today due to market saturation.

- DJs should consider getting an agent or manager when inundated with so many calls that it interrupts their creative process.

- Sujit advises DJs early in their career to manage their expectations and look for young hungry managers eager to build their career alongside the artist's.

- He emphasizes on financial literacy, advising to choose wisely what to spend on, save on, and invest slowly to grow wealth.

- Sujit is a proponent of being resourceful, a skill that can also be applied to personal matters (like renovating or fixing things around the house).

- He believes finding people who provide support and help towards growth in your career is crucial.

- He advises to keep up with the latest tech and news in your industry and maintain a competitive edge.

- Building or joining a community is vital for staying connected and finding new opportunities in your niche.


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will.i.am - CEO, FYI

Julie Pilat - CGO, FYI

Roneal Madlani - Community, FYI

Sean Kantrowitz - Editorial, FYI

Emily Choi - Growth, FYI

Sebastian Francis - Media, FYI

Frankie Sandoval - Designer, FYI

Taylor Weng - Growth, FYI / 1500

Sujit Kundu - Founder, S.K.A.M.

Meka Lolita - DJ

Karmen Huerta - Producer

Sonum Kahlon - Artist

Oliver LASTNAME - Artist

Howard Miura - Music Consultant

Prophet - Universal Creative

Lisa Erspamer - Founder, Lisa Erspamer Entertainment

Brian Watters - Creative Consultant

EL.SY - Musician

MikeJerz - Producer, Engineer

Alyssa - Hair Stylist / Salon Owner

Blake Edwards - CVO, MKBLV CREATES / CTO, Congruent Space

Love Lanre-Orepo - Cecil Park Records

Sam Avalos - Cecil Parl Records

Nereya Otieno - Founder, Rising Artists Foundation

Bel Casas - Partner, True Friend Productions

Kosine - Artist
SOZI - Artist

James Flynn - Cecil Park Records

Adam Isaac - Aii.agency

Sterling Hampton IV - Director / Producer

Dón Sleven - Artist & Performer

Don Hulio - Producer

J Doe - Producer

D’Antrè Cole - Artist, Director

GINGA FLAME - Artist

Memo NOC - Creative Director

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Project Visuals by Roneal Madlani


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